Dane Whitehurst, creative director at Burgopak, on winning a Bronze Pentaward at the 2011 packaging design competition: ‘We are honoured to have our work for Aura Health & Wellbeing selected by a jury of respected industry leaders and to be recognized with this prestigious award. Rewarding not only creative excellence, this award demonstrates our commitment to offering packaging design solutions that consider the brand, consumer and retailer and delivering results that go beyond our client’s expectations.’
Working in conjunction with Synergie Packaging, Burgopak designed and produced a retail-ready packaging solution using an intelligent format to simultaneously enhance brand communication, visually display and securely hold the iPower4. The design demonstrates the ability to show a product in an exciting way while ensuring product protection as well as ease of opening.
We believe it is important to offer innovative packaging solutions that not only engage brand and consumer, but that are designed realistically for production.